newborn sleeping schedule

tierneyerin

My newborn is 19days today and obviously not sleeping through the night.  We can sometimes get almost four straight hours of sleep, but mostly its about two-three on average.  Im wondering when we should start to schedule his sleeping? Its almost impossible now, but should we have a set bedtime already? Or a pre-bedtime routine?  

If anyone knows when this process should start, or any tips on what makes it easier these two exhausted parents would love to hear them!